Staying up to date on all the latest AI trends is impossible. I think we should have a term for it - “AI trends porn” maybe. But one trend I’ve been following is how LLMs are changing keyword search traffic. To give an example, I just had a baby and a couple weeks after she was born she started getting little baby pimples on her forehead. When I saw this I went to ChatGPT and asked something like “Is it normal for babies to get little pimples”. And turns out it’s perfectly normal and it’s called baby acne (it’s a hormonal thing).